Module

Branding Design | 09/18 - 11/18
Facebook/Instagram: module.uk

Module is a music artist consisting of two members, I was approached with a request to design a simple and abstract logo which would be recognisable and long-lasting.

Idea Generation

Sketches 1

Sketches 2

The icon was designed around an 'M' to begin with, but I wanted the logo to reflect the name and distinct requests from each member. Two triangular 'modules' represent each DJ, together resembling an 'M' and a perspective rewind icon - whilst remaining 'simple and abstract'.

Development & Finalisation

Drafts

Final

The Cusp

Whilst working on Module's logo, Connor wanted to make use of eliminated concepts, that proved too complicated for the duo, under his own name. The logo consists of two tones and two sections, so as to represent Connor as a Module DJ as well as a solo act.

Development & Finalisation

Drafts

Final